Business – Book Reader Magazine

Africa: Open for Business: Discover the ABCs…. by Deanne De Vries

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Africa: Open for Business: Discover the ABCs…. by Deanne De Vries

Welcome to “AfriCAN” – the can-do continent, the vast, vibrant and diverse continent offering a wealth of human and natural resources that translate into opportunities for business, your business.

Complicated? Not necessarily. Africa, with all its diversity and largesse, can be difficult to understand, to grasp. Just like most new business ventures. However, successful business in Africa is as straightforward as ABC: Appetite, Bandwidth, and Capital.

It starts with growing an Appetite to actually go and build a well-rounded understanding of the reality on the ground today, of who your customers are and what they need, distinguishing between real and perceived risks, and identifying accurate market intelligence.

Then you’ll understand the Bandwidth successful companies give their Africa-focused teams to build relationships and to learn how culture and history influence business, the first place to start your business, and to identify the best type of market entry and business setup.

With the right appetite and bandwidth, you’ll make better decisions regarding Capital which is about more than just the money to run the business. Successful companies invest in social capital, cultural capital, and economic capital.
Throughout the book, you’ll find stories of entrepreneurs, local and global companies – some that have gotten it right and others that did not.

Based on the author’s 30 years of wisdom, successes, experiences, mistakes, stories, and friends she acquired working and living across the continent of Africa, this book challenges perceived ideas of Africa. It is a call to go beyond the imagery of the past and to explore, embrace and invest in “AfriCAN” – the can-do continent.

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Branding Secrets

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About Branding Secrets:

Book Reader MagazineHow would your life and business be different if you could multiply your sales and increase your prices in the next 30 days? Discover the secret branding experts don’t want you to know. More than 4 years of research, 34 entrepreneurs interviewed, $30,000 invested, hundreds of enemies made along the way, 1 attempted lynching, barred from the lucrative circle of ‘experts’… All this just to be able to share the best kept secrets of the branding world with you, secrets that will enable you to build your brand for much less money than you think.

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Buy the Book On Amazon.

The Nonstop Entrepreneur: 15 Rules for making a difference, Serving others through leadership, and building your fortune by Craig Richwine

The Nonstop Entrepreneur: 15 Rules for making a difference, Serving others through leadership, and building your fortune by Craig Richwine

This book is about the Mindset required to be an Entrepreneur and the Habits and Tactics to get there. It is about Leadership, and Helping others solve the issues to becoming self-employed, self-actualized and self-aware in business.

This book is also about making money in the Digital World and Online by offering products that help and serve others to accomplish these goals through training, courses, and taking action to accomplish their dreams.
Creating a Start-Up is difficult. Starting one takes guts and heart. By becoming a Nonstop Entrepreneur, your dreams CAN come true.

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Get This Business Book From Amazon.
Visit the Author’s Twitter page.

The Secrets Of VALUE INVESTING You Need To Know: Discover the Powerful Techniques used by Elite Successful Investors & Learn the Step-by-step Guide to Build Wealth In the Long Term & Achieve Financial Freedom Faster & Effortless

About The Secrets Of VALUE INVESTING You Need To Know: Discover the Powerful Techniques used by Elite Successful Investors & Learn the Step-by-step Guide to Build Wealth In the Long Term & Achieve Financial Freedom Faster & Effortless:

Turn your $500 investment into $30,000+ in a year or less by exploiting these little-known value investing technique
Do you want to retire early, give your family the “good life,” or maybe buy a yacht, but you’re strapped for cash and can’t afford these luxuries?
Would you like to become wealthy like Buffet, Graham, Soros, and the likes, but you have limited capital?
Have you previously tried investing in stocks but lost money because of bad timing or poor investment decisions?
What if there were a way you could get wealthy without risking your hard-earned money by learning an undisclosed investment strategy?
Time to unveil the secrets of the bulls and the bears!
Drumroll, please… welcome to value investing 101 — the only way ordinary investors can ever beat the pros.
When amassing wealth, you’ll have to consider stock investing, especially as a small private investor.
At the top of your portfolio, the first strategy should be value investing as it’s the fastest and safest way to grow your money.
However, if you are like many beginners, you might be in the dark on how this tactic works… yet you need to have all the information before dipping your toes.
Luckily for you, this guide features the A to Z of value investing to give you a head start on your investing journey.
In The Secrets of Value Investing, you’ll discover:
How it will unlock your most lavish lifestyle;
How to make money in the stock market while you sleep (Yes, you heard it right, while you sleep!) even if you are a complete beginner & avoid common mistakes most investors make;
Investment mathematics — how to use different formulas depending on the stocks you want to buy to maximize capital gains;
How to change your mindset and start viewing stocks like a value investor for increased profits and decreased risks;
Steps you can take to develop your own investing style to suit your financial goals and abilities;
How to make value judgments when buying and selling stocks to ensure maximum benefits to your portfolio;
The keys to thriving as a stock investor and growing your money without the help of a broker;
How to interpret and make your own financial statements by understanding what every indicator means;
Tried-and-tested techniques that investing moguls use to amass wealth without making bad losses in the stock market;
How to screen for the best value stocks in the market and assess a company’s worth by following well-known principles;
And much more…
It may seem impossible to be a successful investor unless you’re a giant or have someone on the inside, but this guide will prove you wrong.
Keep in mind that value investing is smart investing… because you acquire more than you pay for — meaning you will always be ahead of the pack.
It’s time to say ‘no’ to losses and ‘yes’ to wealth through value investing.

Buy the book, and follow the author on social media:
Buy the Book On Amazon.

The Secrets Of VALUE INVESTING You Need To Know: Discover the Powerful Techniques used by Elite Successful Investors & Learn the Step-by-step Guide to Build Wealth In the Long Term & Achieve Financial Freedom Faster & Effortless

About The Secrets Of VALUE INVESTING You Need To Know: Discover the Powerful Techniques used by Elite Successful Investors & Learn the Step-by-step Guide to Build Wealth In the Long Term & Achieve Financial Freedom Faster & Effortless:

Turn your $500 investment into $30,000+ in a year or less by exploiting these little-known value investing technique
Do you want to retire early, give your family the “good life,” or maybe buy a yacht, but you’re strapped for cash and can’t afford these luxuries?
Would you like to become wealthy like Buffet, Graham, Soros, and the likes, but you have limited capital?
Have you previously tried investing in stocks but lost money because of bad timing or poor investment decisions?
What if there were a way you could get wealthy without risking your hard-earned money by learning an undisclosed investment strategy?
Time to unveil the secrets of the bulls and the bears!
Drumroll, please… welcome to value investing 101 — the only way ordinary investors can ever beat the pros.
When amassing wealth, you’ll have to consider stock investing, especially as a small private investor.
At the top of your portfolio, the first strategy should be value investing as it’s the fastest and safest way to grow your money.
However, if you are like many beginners, you might be in the dark on how this tactic works… yet you need to have all the information before dipping your toes.
Luckily for you, this guide features the A to Z of value investing to give you a head start on your investing journey.
In The Secrets of Value Investing, you’ll discover:
How it will unlock your most lavish lifestyle;
How to make money in the stock market while you sleep ( Yes, you heard it right, while you sleep!) even if you are a complete beginner & avoid common mistakes most investors make;
Investment mathematics — how to use different formulas depending on the stocks you want to buy to maximize capital gains;
How to change your mindset and start viewing stocks like a value investor for increased profits and decreased risks;
Steps you can take to develop your own investing style to suit your financial goals and abilities;
How to make value judgments when buying and selling stocks to ensure maximum benefits to your portfolio;
The keys to thriving as a stock investor and growing your money without the help of a broker;
How to interpret and make your own financial statements by understanding what every indicator means;
Tried-and-tested techniques that investing moguls use to amass wealth without making bad losses in the stock market;
How to screen for the best value stocks in the market and assess a company’s worth by following well-known principles;
And much more…
It may seem impossible to be a successful investor unless you’re a giant or have someone on the inside, but this guide will prove you wrong.
Keep in mind that value investing is smart investing… because you acquire more than you pay for — meaning you will always be ahead of the pack.
It’s time to say ‘no’ to losses and ‘yes’ to wealth through value investing

Buy the book, and follow the author on social media:
Buy the Book On Amazon.

Payback’s a Niche: An All-In-One Advertising Book for a Startup or Small Business Owner by Ryan Pankoke

Payback’s a Niche: An All-In-One Advertising Book for a Startup or Small Business Owner by Ryan Pankoke

An All-in-One Advertising Book for a Startup or Small Business owner. This book will teach people the most effective ways to use advertising to grow their business.

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Get This Business Book From Amazon.
Visit the Author’s Twitter page.

Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List

About Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List:

You built a great offer (online course, coaching program, mastermind, etc.), but you’re having trouble finding clients. You think the problem is that you have a small email list.

The big “P” Problem is you created the offer in a vacuum without input from likely prospects.

The result is you’ve developed a solution that isn’t resonating with the people you want to help.

Let’s try this another way – build the audience BEFORE you create the offer.

You’ve already met 80% of the people you need to know to be successful.

This book will show you how to

stop struggling to find an audience for your offers
discover likely prospects from your network who already know, like, and trust you
co-create an irresistible offer
turn that offer into a profitable new revenue stream

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Buy the Book On Amazon.

In Her Element: Sea Salt, Surrender, and A Journey to a Whole Life by Selina Delangre

In Her Element: Sea Salt, Surrender, and A Journey to a Whole Life by Selina Delangre

Selina Delangre has been in the sea salt business for over 30 years, so obviously this woman knows salt. She is the current owner of the most globally recognized natural sea salt brand, Celtic Sea Salt. Following in her father-in-law’s footsteps, Jacques Delangre (author of Sea Salt’s Hidden Powers), Selina writes about her challenges of growing a small family business into a thriving global empire. From the heartache of her mentor’s murder to navigating through the COVID-19 pandemic while keeping her business running, she has learned a lot throughout her journey. Sharing her real life personal and professional stories, Selina goes in depth of her trials as a woman owned business owner and her unique experience as a mother of a special needs son. She shares her knowledge of trends in the natural products industry, her understanding of the science behind healthy sea salt and her wisdom from learning a very spiritual journey as a mother of a son with severe brain damage.

This book is educational, inspiring and insightful for anyone who is a mother, business owner or interested in natural health.

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Get This Business Book From Amazon.
Visit the Author’s Facebook Fan Page.
Visit the Author’s Twitter page.

The Profit Hypothesis: Uncover Willingness-To-Pay Innovate Strategy and Grow Profits by Jake Lee

The Profit Hypothesis: Uncover Willingness-To-Pay Innovate Strategy and Grow Profits by Jake Lee

Consumers will mislead you. Not on purpose though, which makes it worse.

The consumer perspective is an essential part of optimizing your business strategy. Marketers can make better business decisions if they can predict in advance what consumers will do. However, these two question types inadvertently trigger an unwanted procedure in the mind of the consumer that is at best unreliable. Despite being well intentioned, consumers are not aware of the trap that is awaiting you inside of their brain.

A well-crafted experiment allows the decision maker to side-step the psychological trap and test a wide range of hypotheses. The experiment also allows you to quantify predicted consumer behavior in the most important metric – profit.

This book will walk you through the stages of an experiment while focusing on the role of consumers play on firm profit. You’ll get an introduction to the foundations needed without all the complex math.

Whether you’ve been experimenting with consumer choices for decades or are just getting started, this book has something for anyone interested in crafting a better strategy based on a deep understanding of consumers.

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Get This Business Book From Amazon.
Visit the Author’s Twitter page.

Black Friday Cyber Monday & Holiday Email Marketing Strategies for eCommerce Stores: Selling through emails from October to December

About Black Friday Cyber Monday & Holiday Email Marketing Strategies for eCommerce Stores: Selling through emails from October to December:

Do you want to learn the ins and outs of email marketing over the holiday season?

Do you want to maximize customer growth and revenue through the busiest time of the year?

Learn about effective holiday marketing strategies that can help you grow your business today!

Determine how to set brand goals and tailor promotional strategies to your unique audience
Optimize existing operations and convert traffic into email subscribers
Learn about the different types of holiday marketing strategies and how your organization can use them
Explore campaign strategy and find out the best way to implement an effective campaign
It’s time to take some action!

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Buy the Book On Amazon.

COMMERCIAL REAL ESTATE INVESTING FOR BEGINNERS: Develop The Strategies, Skills And Methods To Gain Financial Freedom And Earn Passive Income From Your Rental Properties

About COMMERCIAL REAL ESTATE INVESTING FOR BEGINNERS: Develop The Strategies, Skills And Methods To Gain Financial Freedom And Earn Passive Income From Your Rental Properties:

This book will unlock the secrets of investing in commercial real estate at a nearly ZERO
TAX RATE. This means that the properties you acquire are put to work for you, increasing
your income in a stable and sure manner with minimal time commitment on your part.
Investing in commercial real estate property can make you rich in any economy. You need
only your dedication, your willingness to learn new things, and THIS BOOK, and you’re
ready to go!

The commercial real estate world is full of amazing opportunities, but you will need a solid
foundation of knowledge to invest smartly and avoid common pitfalls. This book is your
step-by-step guide to turning your dreams into reality.

Buy the book, and follow the author on social media:
Buy the Book On Amazon.

FEMPOWERED FOUNDERS: 12 Inspirational Stories of Women Innovators Changing the World

About FEMPOWERED FOUNDERS: 12 Inspirational Stories of Women Innovators Changing the World:

FEMPOWERED FOUNDERS is a must-read for all aspiring women entrepreneurs who dream about creating their own business. Told through personal interviews, 12 women founders discuss the critical considerations you need to start your own business and ensure that it thrives.

FEMPOWERED: A Google-Fishburners joint venture.

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Buy the Book On Amazon.

Rise Up and Take Your Position: Don’t give up. Find your Gift and Cultivate it by Drexwell Seymour

Rise Up and Take Your Position: Don’t give up. Find your Gift and Cultivate it by Drexwell Seymour

The book is to encourage individuals to find their gifts. Once they find their gifts, they must cultivate them and then get up and do what God created them to do. Too many people are just sitting down with bitterness and anger from the past and not doing anything. They have great ideas but they have not gotten over their past. Some have gotten over their past but they are still waiting for the perfect time. This book has 12 chapters. The last chapter is just a suggestion chapter on how to rise up.

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Get This Business Book From Amazon.

Rise Up and Take Your Position: Don’t give up. Find your Gift and Cultivate it by Drexwell Seymour

Rise Up and Take Your Position: Don’t give up. Find your Gift and Cultivate it by Drexwell Seymour

The book is to encourage individuals to find their gifts. Once they find their gifts, they must cultivate them and then get up and do what God created them to do. Too many people are just sitting down with bitterness and anger from the past and not doing anything. They have great ideas but they have not gotten over their past. Some have gotten over their past but they are still waiting for the perfect time. This book has 12 chapters. The last chapter is just a suggestion chapter on how to rise up.

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Get This Business Book From Amazon.

SMART Objective Setting for Managers by Irial O’Farrell

SMART Objective Setting for Managers by Irial O'Farrell

Every year, managers all over the world go through the objective setting motions. Many managers dread it. They grapple with identifying useful objectives, particularly where there are behavioural developmental gaps such as improving communication skills, influencing, chairing meetings, etc.

SMART Objective Setting for Managers uncovers the flaw with SMART theory, when setting goals with another person, and clarifies the purpose of objective setting within the broader context of performance. You’ll identify the different types of objectives and drivers and how they influence the types of objectives set for the year.

Using the Prompts for You questions, at the end of each chapter, and the free worksheets that you can download, you will be guided through the process of designing objectives that will really make a different to your team members’ and the collective team’s performance.

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Get This Business Book From Amazon.
Visit the Author’s Facebook Fan Page.
Visit the Author’s Twitter page.

6 Free eBooks: Assertive Communication, Managing Difficult Conversations, Leading Teams & More by Sorin Dumitrascu

6 Free eBooks: Assertive Communication, Managing Difficult Conversations, Leading Teams & More by Sorin Dumitrascu

This is 10 ebooks series and 6 of them are free until 22nd Sep

$0 Assertive Communication
$0 Managing Difficult Conversations
$0 Leading Teams
$0 Delegation Essentials
$0 Customer-Driven Process Improvement
$0 Dismissing an Employee

Buy the book, and follow the author on social media:
Get This Fiction Book From Amazon.

She Sells: The Empathy Advantage by Megan DiPiero

She Sells: The Empathy Advantage by Megan DiPiero

There’s a myth in our culture that to get ahead in sales, we have to be sharks—greedy, manipulative, and only out for #1. As business owners and creatives who lead with heart, that fear of appearing “salesy” stresses us out and holds us back. We assume that spending money is painful, and feel guilty to ask our clients for more.

The truth is, today’s trading-up clients are not only willing to spend big, but they secretly want to. And there are more of them in your market than you think.

Take it from someone who’s been in your shoes. Megan has cracked the code on how to attract and serve clients who will pay top dollar. Her LUXE sales system helped her grow from a stay-at-home-mom to a seven-figure earner, and She Sells is her comprehensive playbook. Megan will show you how to evolve your business for the modern economy and lean into your powerful empathy advantage.

Are you ready to become the powerhouse breadwinner you’ve always wanted to be?

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Get This Business Book From Amazon.
Visit the Author’s Facebook Fan Page.

The Manager’s Dilemma – How to Empower Your Team’s Problem-Solving by Irial O’Farrell

The Manager’s Dilemma – How to Empower Your Team’s Problem-Solving by Irial O'Farrell

Managers typically tend to excel at problem-solving so end up with a lot of problems on their desk, waiting to be sorted out, while their team often pass over issues that they should be able to resolve themselves. Unwittingly, a dynamic arises with the manager becoming overloaded.

Based on the author’s own experiences, both as a manager, leadership facilitator and executive coach, this book:
– articulates the dilemma that many managers face
– explores acceptable reasons for issue escalation
– explains how to design an effective problem-solving objective, based on your team members likely starting point
– reflects on common manager mindsets that result in disempowered teams
– provides insights into how best to introduce the new approach

How does less work landing on your desk and an empowered team sound to you? You’ll be freed up, allowing you to focus on more exciting and value-add projects; your team will be better able to deliver their work while also being able to take on additional projects. All of you will benefit from greater exposure and enhanced career opportunities.

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Get This Business Book From Amazon.
Visit the Author’s Facebook Fan Page.
Visit the Author’s Twitter page.

Branding Secrets

About Branding Secrets:

How would your life and business be different if you could multiply your sales and increase your prices in the next 30 days?

Discover the secret branding experts don’t want you to know.

More than 4 years of research, 34 entrepreneurs interviewed, $30,000 invested, hundreds of enemies made along the way, 1 attempted lynching, barred from the lucrative circle of ‘experts’… All this just to be able to share the best kept secrets of the branding world with you, secrets that will enable you to build your brand for much less money than you think.

WARNING:

This is NOT a book about pretending to be Superman and learning to do it all by yourself. This book is for business owners and entrepreneurs who take their business very seriously…and their life with good humor.

What will you learn then?

In this book you’ll learn to create the basic features of your brand, those that can skyrocket your sales and prices overnight, by outsourcing to the best professionals at low cost prices.

Avoid the long years of hard work and impossible investments that other brands have required to create the security and trust needed to be able to sell without worrying about your price point.

Forget about learning to do everything for yourself or settling for asking your cousin, friend, neighbor, etc. to do it for you… due to a lack of funds!

Who is this book NOT for?

Branding agencies: I’m going to reveal your secrets. DO NOT buy this book… it’ll only make you mad!
Branding gurus: I’ll be demonstrating how to expose you. DO NOT buy this book… it’ll only make you mad!
Designers and developers: I’ll be explaining where to find the best, and cheapest, professionals. DO NOT buy this book… it’ll only make you mad!
Audiovisual production companies: I will show your potential clients how to survive without your extortionately priced services. DO NOT buy this book… it’ll only make you mad!
Etc.

So who IS the book for?

Business owners: Whether you’re a small businessperson taking your first steps in the industry or a big business with years of experience behind you, this book will help you to make the leap to the “next level”.
Entrepreneurs: Do you sometimes feel like you’d have to be Superman to juggle all the different aspects of your project? Do you keep signing up (and paying) for courses and training sessions to learn absolutely everything there is to know for yourself? Then you need to read this book UR-GENT-LY!

If my book DOES deliver what it promised:

In less than a month you’ll be selling more.
You’ll be able to increase your prices without worrying about you rivals selling at a lower price point.
Your customers will start treating you like the professional you are and will stop trying to haggle for better prices.
You’ll grow your returns on the investments made on present and future marketing campaigns.
Etc.

If my book DOESN’T deliver what it promised:

You’ll be a bit wiser and…
I will refund 120% of your money!

120% Money Back Guarantee: if after reading my book it doesn’t live up to your expectations, send me an email and I will refund 120% of the amount paid. No questions asked.

As you will see… You have nothing to lose and a lot to gain!

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Buy the Book On Amazon.

Warrior Entrepreneur: Lessons From The Battlefield To The Boardroom by Zachary Green

Warrior Entrepreneur: Lessons From The Battlefield To The Boardroom by Zachary Green

Zachary Green’s life experiences in the military, firefighting service and as an entrepreneur helped him realize that these careers have a lot in common. They entail risk, struggle, grit and bravery. The idea behind this book revolves around preparing for your crucible – a turning point in your life – which changes your forward trajectory. Challenge and adversity prepare you for your personal crucible. This is the essence of the warrior spirit no matter if you are a Navy SEAL, an entrepreneur or leader in your business or community. Let this book show how your crucible can help you achieve the best of what life has to offer. Grab a copy for yourself today and learn how others used adversity, grit and the warrior’s spirit to shape your future.

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Get This Business Book From Amazon.