Business – Page 7 – Book Reader Magazine

Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List

About Small List, Big Results: Launch a Successful Offer No Matter the Size of Your Email List:

You built a great offer (online course, coaching program, mastermind, etc.), but you’re having trouble finding clients. You think the problem is that you have a small email list.

The big “P” Problem is you created the offer in a vacuum without input from likely prospects.

The result is you’ve developed a solution that isn’t resonating with the people you want to help.

Let’s try this another way – build the audience BEFORE you create the offer.

You’ve already met 80% of the people you need to know to be successful.

This book will show you how to

stop struggling to find an audience for your offers
discover likely prospects from your network who already know, like, and trust you
co-create an irresistible offer
turn that offer into a profitable new revenue stream

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In Her Element: Sea Salt, Surrender, and A Journey to a Whole Life by Selina Delangre

In Her Element: Sea Salt, Surrender, and A Journey to a Whole Life by Selina Delangre

Selina Delangre has been in the sea salt business for over 30 years, so obviously this woman knows salt. She is the current owner of the most globally recognized natural sea salt brand, Celtic Sea Salt. Following in her father-in-law’s footsteps, Jacques Delangre (author of Sea Salt’s Hidden Powers), Selina writes about her challenges of growing a small family business into a thriving global empire. From the heartache of her mentor’s murder to navigating through the COVID-19 pandemic while keeping her business running, she has learned a lot throughout her journey. Sharing her real life personal and professional stories, Selina goes in depth of her trials as a woman owned business owner and her unique experience as a mother of a special needs son. She shares her knowledge of trends in the natural products industry, her understanding of the science behind healthy sea salt and her wisdom from learning a very spiritual journey as a mother of a son with severe brain damage.

This book is educational, inspiring and insightful for anyone who is a mother, business owner or interested in natural health.

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The Profit Hypothesis: Uncover Willingness-To-Pay Innovate Strategy and Grow Profits by Jake Lee

The Profit Hypothesis: Uncover Willingness-To-Pay Innovate Strategy and Grow Profits by Jake Lee

Consumers will mislead you. Not on purpose though, which makes it worse.

The consumer perspective is an essential part of optimizing your business strategy. Marketers can make better business decisions if they can predict in advance what consumers will do. However, these two question types inadvertently trigger an unwanted procedure in the mind of the consumer that is at best unreliable. Despite being well intentioned, consumers are not aware of the trap that is awaiting you inside of their brain.

A well-crafted experiment allows the decision maker to side-step the psychological trap and test a wide range of hypotheses. The experiment also allows you to quantify predicted consumer behavior in the most important metric – profit.

This book will walk you through the stages of an experiment while focusing on the role of consumers play on firm profit. You’ll get an introduction to the foundations needed without all the complex math.

Whether you’ve been experimenting with consumer choices for decades or are just getting started, this book has something for anyone interested in crafting a better strategy based on a deep understanding of consumers.

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Black Friday Cyber Monday & Holiday Email Marketing Strategies for eCommerce Stores: Selling through emails from October to December

About Black Friday Cyber Monday & Holiday Email Marketing Strategies for eCommerce Stores: Selling through emails from October to December:

Do you want to learn the ins and outs of email marketing over the holiday season?

Do you want to maximize customer growth and revenue through the busiest time of the year?

Learn about effective holiday marketing strategies that can help you grow your business today!

Determine how to set brand goals and tailor promotional strategies to your unique audience
Optimize existing operations and convert traffic into email subscribers
Learn about the different types of holiday marketing strategies and how your organization can use them
Explore campaign strategy and find out the best way to implement an effective campaign
It’s time to take some action!

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COMMERCIAL REAL ESTATE INVESTING FOR BEGINNERS: Develop The Strategies, Skills And Methods To Gain Financial Freedom And Earn Passive Income From Your Rental Properties

About COMMERCIAL REAL ESTATE INVESTING FOR BEGINNERS: Develop The Strategies, Skills And Methods To Gain Financial Freedom And Earn Passive Income From Your Rental Properties:

This book will unlock the secrets of investing in commercial real estate at a nearly ZERO
TAX RATE. This means that the properties you acquire are put to work for you, increasing
your income in a stable and sure manner with minimal time commitment on your part.
Investing in commercial real estate property can make you rich in any economy. You need
only your dedication, your willingness to learn new things, and THIS BOOK, and you’re
ready to go!

The commercial real estate world is full of amazing opportunities, but you will need a solid
foundation of knowledge to invest smartly and avoid common pitfalls. This book is your
step-by-step guide to turning your dreams into reality.

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FEMPOWERED FOUNDERS: 12 Inspirational Stories of Women Innovators Changing the World

About FEMPOWERED FOUNDERS: 12 Inspirational Stories of Women Innovators Changing the World:

FEMPOWERED FOUNDERS is a must-read for all aspiring women entrepreneurs who dream about creating their own business. Told through personal interviews, 12 women founders discuss the critical considerations you need to start your own business and ensure that it thrives.

FEMPOWERED: A Google-Fishburners joint venture.

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Rise Up and Take Your Position: Don’t give up. Find your Gift and Cultivate it by Drexwell Seymour

Rise Up and Take Your Position: Don’t give up. Find your Gift and Cultivate it by Drexwell Seymour

The book is to encourage individuals to find their gifts. Once they find their gifts, they must cultivate them and then get up and do what God created them to do. Too many people are just sitting down with bitterness and anger from the past and not doing anything. They have great ideas but they have not gotten over their past. Some have gotten over their past but they are still waiting for the perfect time. This book has 12 chapters. The last chapter is just a suggestion chapter on how to rise up.

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
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Rise Up and Take Your Position: Don’t give up. Find your Gift and Cultivate it by Drexwell Seymour

Rise Up and Take Your Position: Don’t give up. Find your Gift and Cultivate it by Drexwell Seymour

The book is to encourage individuals to find their gifts. Once they find their gifts, they must cultivate them and then get up and do what God created them to do. Too many people are just sitting down with bitterness and anger from the past and not doing anything. They have great ideas but they have not gotten over their past. Some have gotten over their past but they are still waiting for the perfect time. This book has 12 chapters. The last chapter is just a suggestion chapter on how to rise up.

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Get This Business Book From Amazon.

SMART Objective Setting for Managers by Irial O’Farrell

SMART Objective Setting for Managers by Irial O'Farrell

Every year, managers all over the world go through the objective setting motions. Many managers dread it. They grapple with identifying useful objectives, particularly where there are behavioural developmental gaps such as improving communication skills, influencing, chairing meetings, etc.

SMART Objective Setting for Managers uncovers the flaw with SMART theory, when setting goals with another person, and clarifies the purpose of objective setting within the broader context of performance. You’ll identify the different types of objectives and drivers and how they influence the types of objectives set for the year.

Using the Prompts for You questions, at the end of each chapter, and the free worksheets that you can download, you will be guided through the process of designing objectives that will really make a different to your team members’ and the collective team’s performance.

Buy the book, and follow the author on social media:
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6 Free eBooks: Assertive Communication, Managing Difficult Conversations, Leading Teams & More by Sorin Dumitrascu

6 Free eBooks: Assertive Communication, Managing Difficult Conversations, Leading Teams & More by Sorin Dumitrascu

This is 10 ebooks series and 6 of them are free until 22nd Sep

$0 Assertive Communication
$0 Managing Difficult Conversations
$0 Leading Teams
$0 Delegation Essentials
$0 Customer-Driven Process Improvement
$0 Dismissing an Employee

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She Sells: The Empathy Advantage by Megan DiPiero

She Sells: The Empathy Advantage by Megan DiPiero

There’s a myth in our culture that to get ahead in sales, we have to be sharks—greedy, manipulative, and only out for #1. As business owners and creatives who lead with heart, that fear of appearing “salesy” stresses us out and holds us back. We assume that spending money is painful, and feel guilty to ask our clients for more.

The truth is, today’s trading-up clients are not only willing to spend big, but they secretly want to. And there are more of them in your market than you think.

Take it from someone who’s been in your shoes. Megan has cracked the code on how to attract and serve clients who will pay top dollar. Her LUXE sales system helped her grow from a stay-at-home-mom to a seven-figure earner, and She Sells is her comprehensive playbook. Megan will show you how to evolve your business for the modern economy and lean into your powerful empathy advantage.

Are you ready to become the powerhouse breadwinner you’ve always wanted to be?

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The Manager’s Dilemma – How to Empower Your Team’s Problem-Solving by Irial O’Farrell

The Manager’s Dilemma – How to Empower Your Team’s Problem-Solving by Irial O'Farrell

Managers typically tend to excel at problem-solving so end up with a lot of problems on their desk, waiting to be sorted out, while their team often pass over issues that they should be able to resolve themselves. Unwittingly, a dynamic arises with the manager becoming overloaded.

Based on the author’s own experiences, both as a manager, leadership facilitator and executive coach, this book:
– articulates the dilemma that many managers face
– explores acceptable reasons for issue escalation
– explains how to design an effective problem-solving objective, based on your team members likely starting point
– reflects on common manager mindsets that result in disempowered teams
– provides insights into how best to introduce the new approach

How does less work landing on your desk and an empowered team sound to you? You’ll be freed up, allowing you to focus on more exciting and value-add projects; your team will be better able to deliver their work while also being able to take on additional projects. All of you will benefit from greater exposure and enhanced career opportunities.

Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Get This Business Book From Amazon.
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Branding Secrets

About Branding Secrets:

How would your life and business be different if you could multiply your sales and increase your prices in the next 30 days?

Discover the secret branding experts don’t want you to know.

More than 4 years of research, 34 entrepreneurs interviewed, $30,000 invested, hundreds of enemies made along the way, 1 attempted lynching, barred from the lucrative circle of ‘experts’… All this just to be able to share the best kept secrets of the branding world with you, secrets that will enable you to build your brand for much less money than you think.

WARNING:

This is NOT a book about pretending to be Superman and learning to do it all by yourself. This book is for business owners and entrepreneurs who take their business very seriously…and their life with good humor.

What will you learn then?

In this book you’ll learn to create the basic features of your brand, those that can skyrocket your sales and prices overnight, by outsourcing to the best professionals at low cost prices.

Avoid the long years of hard work and impossible investments that other brands have required to create the security and trust needed to be able to sell without worrying about your price point.

Forget about learning to do everything for yourself or settling for asking your cousin, friend, neighbor, etc. to do it for you… due to a lack of funds!

Who is this book NOT for?

Branding agencies: I’m going to reveal your secrets. DO NOT buy this book… it’ll only make you mad!
Branding gurus: I’ll be demonstrating how to expose you. DO NOT buy this book… it’ll only make you mad!
Designers and developers: I’ll be explaining where to find the best, and cheapest, professionals. DO NOT buy this book… it’ll only make you mad!
Audiovisual production companies: I will show your potential clients how to survive without your extortionately priced services. DO NOT buy this book… it’ll only make you mad!
Etc.

So who IS the book for?

Business owners: Whether you’re a small businessperson taking your first steps in the industry or a big business with years of experience behind you, this book will help you to make the leap to the “next level”.
Entrepreneurs: Do you sometimes feel like you’d have to be Superman to juggle all the different aspects of your project? Do you keep signing up (and paying) for courses and training sessions to learn absolutely everything there is to know for yourself? Then you need to read this book UR-GENT-LY!

If my book DOES deliver what it promised:

In less than a month you’ll be selling more.
You’ll be able to increase your prices without worrying about you rivals selling at a lower price point.
Your customers will start treating you like the professional you are and will stop trying to haggle for better prices.
You’ll grow your returns on the investments made on present and future marketing campaigns.
Etc.

If my book DOESN’T deliver what it promised:

You’ll be a bit wiser and…
I will refund 120% of your money!

120% Money Back Guarantee: if after reading my book it doesn’t live up to your expectations, send me an email and I will refund 120% of the amount paid. No questions asked.

As you will see… You have nothing to lose and a lot to gain!

Buy the book, and follow the author on social media:
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Buy the Book On Amazon.

Warrior Entrepreneur: Lessons From The Battlefield To The Boardroom by Zachary Green

Warrior Entrepreneur: Lessons From The Battlefield To The Boardroom by Zachary Green

Zachary Green’s life experiences in the military, firefighting service and as an entrepreneur helped him realize that these careers have a lot in common. They entail risk, struggle, grit and bravery. The idea behind this book revolves around preparing for your crucible – a turning point in your life – which changes your forward trajectory. Challenge and adversity prepare you for your personal crucible. This is the essence of the warrior spirit no matter if you are a Navy SEAL, an entrepreneur or leader in your business or community. Let this book show how your crucible can help you achieve the best of what life has to offer. Grab a copy for yourself today and learn how others used adversity, grit and the warrior’s spirit to shape your future.

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Freedom to Experiment: How to Ignite a New Level of Energy, Focus, and Momentum in Yourself and Your Team by Jim Riviello

Freedom to Experiment: How to Ignite a New Level of Energy, Focus, and Momentum in Yourself and Your Team by Jim Riviello

Do you give yourself and your team the freedom to experiment?
Most leaders are so fixated on getting results that they ignore the process required to get there and the tools available to support their journey. But the truth of the matter is that getting results is a game of progress, not perfection.
And the only way for you and your team to make meaningful progress is if you have the freedom to experiment.
The best leaders are the ones that encourage their teams to courageously experiment, to thoughtfully exercise discipline, to consciously reflect on lessons learned, and to efficiently adapt to changing conditions. In Freedom to Experiment, Jim shares valuable tools and techniques to teach you to get the results you desire, effectively lead yourself and others, and become the leader others want to follow. In the process, you will ignite a new level of energy, focus, and momentum in yourself and your team.

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Restaurant Strong: First Principles of Restaurant Outperformance and How to Make Them Yours by Peter LeSar

Restaurant Strong: First Principles of Restaurant Outperformance and How to Make Them Yours by Peter LeSar

What if you could learn simple ways to create far greater outcomes in the restaurant business? What if, like most of us, you missed the class on how to achieve extraordinary restaurant success? And, what if the world’s leading restaurant brands all followed the same powerful rules of outsized growth and you could learn through very human case studies how those rules can be used by you? Restaurant Strong is the culmination of a decade of research into over 100 of the world’s leading restaurant brands with the sole purpose to answer this question: “What principles of outperformance have our restaurant leaders uncovered that can help other restaurants to rise from ordinary to extraordinary businesses?” Restaurant Strong is a surprising book about the elusive, but universal approaches to restaurant outperformance that exist below the visible surface of how restaurants operate. Restaurant Strong is where restaurant business truth and mistruth finally get sorted out. It is a must read for every restaurant executive and restaurant owner in every corner of our planet.

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TAKE CONTROL OF YOUR LIFE …while you drink a coffee.: Test New Ideas, Transform your Habits and Awaken Decision-Making Power (10 Ways of Thinking) by Tex Jerhand

About TAKE CONTROL OF YOUR LIFE …while you drink a coffee.: Test New Ideas, Transform your Habits and Awaken Decision-Making Power (10 Ways of Thinking) by Tex Jerhand:

If you find it difficult to decide for your business, test new ideas, transform your habits, and take control of your professional life, then this book is for you.

Would you like a practical solution to change your limiting habits? Do you spend your days feeling overwhelmed by the usual routine and you looking for some extra help to get out of it? When doubts and fears beset you that limit what you may do, then I’d invite you to consider stopping for a quick coffee break and taking control of your life.

Do the circumstances and the surrounding environment lead to your negative results? What can you do?

How nice it would be to find the balance for success at your work and in your private life too. Can you imagine how your life would be?

Each of us has all the potential needed to find the solutions, that’s why we created a real practical manual, that will guide you to take control of your life and your business during your coffee break.

“10 ways of thinking” is the simple steps to take every day: in just 10 chapters, with simple language, this book can help you test new ideas for your business, transform your bad habits and get decide on making power.

The skills you will learn:

• Know yourself better and the key to unlocking all your potentials.

• You will understand what can damage your growth path and how to be more productive, organized

• Identify the best solutions by developing your decision-making power.

• Find out how and why to plan, identify, and achieve the right goals. A method to organize your goals in the short, medium, and
long term in order as to experience over time the actual progress your efforts are producing.

• Create new alliances and attract positive people and involve them to realize your dreams in a single and close-knit team, ready to test new ideas.

• You will know how to act when there are important decisions to without being conditioned by your fears and how to identify the right advice that will allow you to get the desired results.

• Find out what makes you anchored in the routine and transform your habits.

• How to dream in a programmed way that helps you take control of your life.

• Test new ideas that can transform a simple and normal change into an innovative improvement that will guarantee a progressive and positive trend, both in your business and in your life too.

• Go beyond the limits of your mind and don’t procrastinate. This book will help you convert weak points into strengths, optimize your mental attitude and transform your habits, try new ideas, awaken decision-making power and take full control of your life.

Why is it useful to read this book?

To reflect and meditate on yourself, of your past decisions and actions, and understand where you need to improve as a person and also to develop a successful business.

Even if you’ve never read a self-help book, this practical guide, written in simple language and available to anyone, even if you are in the start-up phase with your business ideas, will guide you effectively if you implement the “10 ways of thinking”, that will give you the key to open infinite doors, or just one, the one that will change your life and business forever. I only tell you this: try.

Order the book now!

10 WAYS OF THINKING is part of a book series.

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DIVIDEND INVESTING FOR BEGINNERS: Build your Dividend Strategy, Buy Dividend Stocks Easily, and Achieve Lifelong Passive Income (BONUS: Living Off Your Dividends; What are REITS & Other Instruments?)

About DIVIDEND INVESTING FOR BEGINNERS: Build your Dividend Strategy, Buy Dividend Stocks Easily, and Achieve Lifelong Passive Income (BONUS: Living Off Your Dividends; What are REITS & Other Instruments?):

This book aims to give a comprehensive background about Dividends for Beginners, how to Invest in Dividend Stocks, How to Pick the Best Dividend Stocks, Different Dividend Investing Strategies, and also Portfolio Management. This book goes far beyond investment strategies. At various points, I’ve noted the mindset you need to possess to succeed in the markets. Without the right mindset, you’re unlikely to hold onto your investment for long enough to make a difference.

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It’s All About the Board- Taking Your Nonprofit to the Next Level by Doug Linder

About It’s All About the Board- Taking Your Nonprofit to the Next Level by Doug Linder:

Do you want to take your nonprofit to the next level?
Having spent most of my career with a national leader in the nonprofit space, I’ve had the opportunity to learn from many outstanding, and highly knowledgeable colleagues—both within and outside our organization’s movement. It’s All About the Board brings this accumulated knowledge to you.
My leadership experience varied from a small nonprofit to a growing medium-sized organization. In each of my roles, I found myself leading turn-around efforts. The teams I was fortunate to lead, including the board, staff, and volunteers, successfully took the organization to the next level and beyond. The secrets to growing these organizations are contained in this book.
Along the way, I learned best practices for virtually every type of issue and situation. Being the leader or in the top leadership of the board or staff is demanding. Challenges and obstacles are common in nonprofit leadership. I found that having as many best practices as possible in place makes it much easier to focus on problems as they arise. I teach these principles in my book.
In this book, you’ll learn strategies, techniques, and systems that will develop and improve board development and membership, fundraising, the major donor campaign, the governance committee, and the importance of assessing your board! Written by a seasoned Nonprofit Consultant, It’s All About the Board is packed with information vital to your nonprofit’s growth and success. Complete your bookshelf with this book today!

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Women of Color in Tech: A Blueprint for Inspiring and Mentoring the Next Generation of Technology Innovators by Susanne Tedrick

About Women of Color in Tech: A Blueprint for Inspiring and Mentoring the Next Generation of Technology Innovators by Susanne Tedrick:

Women of Color in Tech is designed to help inform and inspire women of color to pursue technology careers. The book discusses the diverse careers that exist in tech today, how to prepare for tech careers, and how to navigate the known (and sometimes not as talked about) challenges that women of color face in the industry.

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