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You are here: Home / Books To Read / Aiming High: How a Prominent Sports and Celebrity Agent Hit Bottom at the Top by International Best Selling Author, Darren Prince

Aiming High: How a Prominent Sports and Celebrity Agent Hit Bottom at the Top by International Best Selling Author, Darren Prince

Aiming High: How a Prominent Sports and Celebrity Agent Hit Bottom at the Top by International Best Selling Author, Darren Prince

Darren Prince is the CEO & President of Prince Marketing Group and now an international best-selling author of his powerful memoir, Aiming High. Darren Prince is a sports and celebrity agent who, at the age of 14, founded a mail-order company selling baseball cards and traveling around the country participating in trade shows. At the age of 20, he sold his company and became an industry leader in private autograph signings for sports and celebrity memorabilia with athletes and celebrities. A-List celebrities included Muhammad Ali, Hulk Hogan, Pele, Joe Montana, Carmen Electra, and Jenny McCarthy.

In 1995 Prince started a new venture with Prince Marketing Group (PMG), representing athletes and celebrities for marketing deals consisting of endorsements, licensing, TV, movie and book deals, autograph signings, and appearances. His first client to sign with the firm was none other than Magic Johnson and they have become good friends still today! Soon after Smokin’ Joe Frazier, Dennis Rodman, Pamela Anderson, and Chevy Chase followed.

With PMG growing at an enormous pace, Prince added Scottie Pippen, Clyde Drexler, Mickey Rourke, Roy Jones Jr, Micky Ward, and the late Evel Knievel as clients over the years. “The sports/entertainment industry is a small world and very competitive,” says Darren Prince, CEO of Prince Marketing Group. “Prince Marketing Group has prospered over the years by delivering out of the box thinking for clients and building relationships through the practice of good business and effective networking.”

As an author, writer, and recovery advocate, Darren gives back through his new foundation of the same name to help others to get the help they need from opioid addiction and have hope to begin and maintain recovery. Darren’s “Aiming High” is the astonishing story of his battle with addiction while representing some of the most iconic figures in the world. After a drug overdose, many demoralizing nights, and mornings where Darren couldn’t get out of bed without a prescription in hand, Darren hit rock bottom – and in the process discovered the true meaning of success…

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Author Bio:
Darren Prince, a prominent sports and celebrity agent, now a global advocate for recovery from addiction, is the Founder of his “Aiming High Foundation.” He shares through his advocacy and helps many heal from the grip of addiction. His book is available on Amazon Kindle, Amazon Audible, Barnes & Noble, My Book Orders, and many fine book stores.

As a leading authority in advocacy and new cause, Darren’s work and insights have featured in the Wall Street Journal, New York Times, USA Today, and a guest on CNN, Fox and Friends, Tucker Carlson, and The Dr. Oz Show. From selling his first business at the age of nineteen to building a multimillion-dollar talent agency, Darren has experienced what life is like in the celebrity world.

Unfortunately, he also experienced the dark reality of addiction through his struggle and experiences. Today, Darren has maintained over 11-years of sobriety. His mission, purpose, and drive are to help others who suffer in silence and help them end the cycle of addiction to freedom.

He has become a sought after speaker for recovery from addiction and mental health. He specializes in helping high functioning addicts and at-risk executives to identify and avoid the pitfalls of addiction, including his work with teens, to help them build self-esteem and be confident within their self-worth. When he is not traveling, writing, or speaking, he enjoys spending time with family and friends as he resides in Brentwood, California.
( For Help With Addiction or Foundation Questions Email Darren at aiminghighmarketing@gmail.com )

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