Customers are 4 times more likely to buy from a company that they feel an emotional connection with. If you could increase customer loyalty and conversions by 4 times just by changing how you communicate, would you do it? Of course! The real question is: how can you do it?
People want to connect with other human beings because they can build a relationship with them based on emotion. This is something they can’t do with traditional business. To succeed, businesses need to make their brands feel and sound more human. That’s where a brand voice comes in.
Brands that Speak will teach you how to create emotional connections, write in a style that’s ridiculously unique to your brand, and gain and maintain a loyal customer base. You’ll achieve all of these things by creating a brand voice.
I’ve seen company’s transform their content with a brand voice. You can do the same. Buy Brands that Speak now to learn the essential steps for creating your own brand voice and making your content unmistakably your own. Don’t miss out on a tool that can make your marketing four times more effective.
“It’s easier to love a brand that loves you back.”
– Seth Godin
Buy the book, and follow the author on social media:
Learn more about the writer. Visit the Author’s Website.
Buy the Book On Amazon.
Alex Hughes takes complex ideas and breaks them into simple, relatable concepts. He is co-founder and content strategist at The Content Reactor. Alex’s quick wit and simple style bring a refreshing quality to his creative works. While working with companies like Samsung and the Mayo Clinic, he’s helped them convert complicated jargon into human conversation. In fact if you’ve used a Samsung device recently, you’ve seen his work.